ABOUT ELIF

Welcome!

I’m so glad your curiosity brought you here. It means a lot that you want to learn a little more about me :)

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Learning has been a central theme throughout my life—not just professionally, but personally. On my homepage, you’ll see three snapshots from my learning journey:

• 1-year-old me, learning to walk.

• 7-year-old me, proudly wearing my school uniform.

• 39-year-old me, graduating with a Master’s in Marketing Communications.

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These moments remind me that we are born perfect learners. Every experience, every challenge, and every bit of knowledge builds a stronger foundation—just like strengthening a muscle that helps us stand tall and move forward.

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I’m a Learning Experience Designer (LXD) with a background in adult education, instructional design, user experience design, sales, and marketing. My passion lies in creating learning experiences that spark curiosity, inspire growth, and make even the most complex topics easier to grasp.

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My learning journey has been anything but traditional. Over the years, I’ve earned academic degrees and professional certifications that enable me to work across a wide range of disciplines. Above all, I’ve discovered how we learn—and, more importantly, how to share knowledge and experiences in ways that truly connect and inspire.

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My experience in sales and marketing taught me how to connect with people, tell stories, and craft meaningful experiences—skills that naturally evolved into my work in learning design. Today, I apply Design Thinking, user-centered research, and learner-first principles to create educational journeys that are engaging, impactful, and human-centered.

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Most recently, I added a new layer to my learning journey: UX Design, the “cherry on top” that ties together everything I’ve learned over the years. It’s where business strategy, insight, and design intersect—just like the learning experiences I strive to create.

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I know learning can be tough when it feels disconnected—but I also know how powerful it becomes when it sparks curiosity and makes sense. Sometimes we learn to pass a test; sometimes to gain a certification—but even then, learning is the best gift we can give ourselves. Whether it’s the knowledge gained or the process itself that transforms us, learning always leaves its mark.

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Through this website, I plan to share my professional journey, showcase previous projects, and offer insights as I continue to learn and grow. I’m excited to connect, collaborate, and refine this space over time.

Let’s Dare to Learn—together...